The agency world is crazy and wonderful in equal measure.

I worked at the brand & design firm Tank Design from 2012 to 2018. During that time, I wrote thousands of pieces of copy — from emails to full websites — for clients across the country. I also built the backend of brands, creating, in collaboration with a creative director, a tool we dubbed “The Brand Blueprint” that was used in all branding projects agency-wide.

My personal favorite contribution to the Tank universe was the “Enlisted” dog tags and culture book given to every new employee.